Practical guidance for business owners navigating web projects and digital strategy
The "AI will kill SEO" narrative is everywhere, but AI systems still rely on search engines and well-optimized content to provide answers. Instead of killing SEO, AI is transforming it and creating new opportunities for visibility. Quality, expert-driven content has never been more valuable.
Poor user experience doesn't just frustrate visitors—it actively sends them to your competitors. Learn how the 7 essential UX elements can transform your website from a business expense into a conversion-generating asset. Discover why visitors abandon sites and how strategic UX improvements can dramatically boost your conversion rates.
Master the art of website performance speed optimization with this comprehensive guide. Learn how to diagnose speed issues, implement proven optimization techniques, and measure your results. From image compression to code minification, discover the strategies that will transform your slow-loading website into a lightning-fast user experience.
Website hosting doesn't have to feel like rocket science, despite all the marketing hype and tech jargon. This guide helps you figure out what you actually need, avoid expensive mistakes, and choose hosting that grows with your business.
After my bookkeeping company suddenly shut down, I discovered that most companies couldn't be bothered to respond to contact form inquiries—ultimately highlighting why the one company that actually replied earned my business.